Fostering
WHOLE
Person
Potential
BETTER LEADERS
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Won For All (WFA) is an athlete-centric coaching, mentoring, and networking community. Our purpose-driven approach builds leadership capacity for best performances and dynamic results at every life stage.
- We know physical ability alone does not propel success. Peak performances are honed and elevated by one’s overall wellness level, mental and emotional health, spiritual well-being, and social connections.
- By applying a values-based, holistic approach to leadership growth, active and former world-class athletes enjoy monumental and sustainable success -no matter the game played- and leave an impactful legacy.
AUTHENTIC BRANDS
- Our trailblazing team strategically promotes elite and professional athletes, of all ages and stages, as both a brand and a business, developing personalized game plans that help our clients adapt, evolve and thrive.
- This crucial foundation optimizes athlete equity and empowerment, boosting multi-dimensional potential for extraordinary performances in the competition of sport, and beyond it. You lead – others gladly follow.
- Exceptional personal brand stories and impactful voices fuel differentiation, commercial viability and long-term prosperity, bringing lasting relevance, joy and peace of mind to our forward-looking, trailblazing clients.
WHERE LEGACY BEGINS
- By leveraging an athlete’s stature with strategies that align personal and professional goals, we enable our clients to take control of their destiny, becoming influencers who make a BIG difference.
- Our commitment to developing the whole person —athlete, businessperson, philanthropist, and more – works best when we include one’s supportive family and trusted business advisory network.
- What matters most is that we prepare our visionary clients for change – proactively navigating transition to build confidence, find balance, fulfillment and a focused purpose throughout the entirety of their life journey.
“The WFA coaches are PHENOMENAL. The customized process has helped build my confidence in sports as well as in the business world. ”
Shey PeddyWNBPA, Professional Basketball Player since 2010
“My NHL Player to Coach DREAM would not have happened without WFA guiding me there!”
Kirk MullerNHL Coach, 19-year NHL Athlete - Stanley Cup Champion
“The personalized touch, flexible scheduling, and connections with real-world influencers - WFA GETS US!”
Justin Morrow12-year MLS Athlete, MLSE Executive, Co-Founder BPFC
“Enlightening! Brilliant! Eye-Opening! A Wake-Up Call. Truly Amazing!”
MLSPA
“A LIFE-CHANGING experience!”
Stephany Skrba14-Year Active Athlete Professional Basketball
“I can describe the WFA Leadership Program in one word, AWESOME!”
Orlondo SteinauerCFL Coach of The Year, Grey Cup Champion
“ My WFA experience was life TRANSFORMING!”
Mark McKoyGold Medal Olympian, Health & Wellness Trainer
“The WFA process elevated my business - it was simply SPECTACULAR!”
Greg MillenNHL Alumni, Sports Broadcaster
“A truly AMAZING experience! I now feel confident about what’s next because I have an action plan – I’m NOT SCARED anymore.”
Victor Ulloa13-Year MLS Active Athlete
“The WFA Coaches SPEAK OUR LANGUAGE as athletes.
Alec Kann13-Year MLS Active Athlete
They knock down barriers and do everything in their power to make this an introspective and enriching experience for you.”
“I highly RECOMMEND WFA to ALL ATHLETES - they played a big part in my successful transition to the business world.”
Adam Jahn9-year MLS career, Retired 2022
“WFA enhanced my leadership skills and confidence both on the pitch and in the business world.”
Eric Miller11-year Active MLS Athlete
“I’m much more comfortable and better prepared for LIFE AFTER SOCCER when my playing career eventually ends.”
Scott Caldwell11-year Active MLS Athlete
WFA COMMUNITY -> Our incredible members, clients, customers, and partners hail from:
