WFA is a trailblazing community elite athletes, coaches, mentors and business leaders who have walked the walk, enjoying exceptional success at the highest levels of competition. We're here to build a sustainable plan that maximizes your impact today, while looking ahead to what's next - what your legacy will be.

A community of 100+ strong and growing, we are committed to a collective vision; to ignite a lifetime of extraordinary performances and infinite opportunities - whole life purpose and equality for all. By athletes, for athletes, we’ve been there, done that. We have found our paths and purpose beyond sport.

We come from the NHL, WNBA, NBA, MLB, NFL, CFL, PGA, MLS and multiple Olympic, Paralympic and National Team sports. We are Stanley & MLS Cup Winners, Super Bowl & Tour Champions, Hall of Famers & Gold Medalists, and so much more.

We are pioneer builders of first-of-its-kind programs for: National Hockey League (NHL), NHL Players’ and Alumni Associations, National Football League (NFL), and presently Major League Soccer Players Association (MLSPA) and Women’s National Basketball Players’ Association (WNBPA).

WFA Network & Community